Updated March 2026

GetResponse vs Omnisend

GetResponse and Omnisend only overlap for ecommerce businesses, and even then, their strengths differ. GetResponse bundles webinars and course hosting alongside email — valuable for ecommerce brands that educate their customers. Omnisend bundles SMS and push notifications alongside email — valuable for ecommerce brands that need multichannel automation. At 10,000 contacts: GetResponse costs $114/month, Omnisend costs $105/month. Similar pricing, different feature sets. If you run webinars or courses, GetResponse. If you need omnichannel automation for your store, Omnisend.

Our pick: GetResponse (7.2/10 vs 7.1/10)

GetResponse wins 2 out of 6 categories. Omnisend is better for: small-to-mid shopify stores that want email + sms + push in one platform without klaviyo's price tag or learning curve.

Try GetResponse

GetResponse

7.2/10

Omnisend

7.1/10

4/5

Automation

4/5

Deliverability

3/5

Ease of Use

5/5

3/5

Templates & Design

3/5

4/5

Analytics

3/5

Customer Support

5/5

At a Glance

Feature	GetResponse	Omnisend
Free Plan	Yes	Yes
Starting Price	$19/mo	$16/mo
Automation	4/5	4/5
Deliverability	4/5	3/5
Ease of Use	3/5	5/5
Templates & Design	3/5	3/5
Analytics	4/5	3/5
Customer Support	3/5	5/5
Overall	7.2/10	7.1/10

Pricing Comparison

GetResponse

Free Plan

Paid plans from $19/mo

View Pricing

Omnisend

Free Plan

Paid plans from $16/mo

View Pricing

Pros & Cons

GetResponse

Genuinely all-in-one: email, webinars, course hosting, conversion funnels, and landing pages in a single platform — no competitor matches this combination in the price range

Ranked #1 in the largest independent deliverability test (EmailDeliverabilityReport: 81.10% inbox rate, 91/100 score from 64,855 emails tested)

AI Campaign Generator creates complete funnels (emails, landing pages, CTAs) in one click — these shipped in 2025 and are functional, not vaporware

Billing practices are the #1 complaint everywhere — 27% of Trustpilot reviews are one-star (261 of 955), dominated by billing disputes. Users report difficulty cancelling, no refunds under any circumstances, and one claimed being billed $2,000/month after giving notice

The $19/month Starter plan is misleading — it only includes 1 automation workflow. Real automation needs the $59/month Marketer plan, effectively tripling your cost. This is the most common 'gotcha' users report

Bounced and removed contacts still count toward your subscriber limit, forcing upgrades faster than expected — a common frustration across Capterra and Trustpilot

Full GetResponse review →

Omnisend

Only platform with true omnichannel automation — email, SMS, and web push notifications combined in a single workflow builder. Competitors treat SMS as a separate module; Omnisend integrates it natively

30-40% cheaper than Klaviyo at every subscriber tier. At 50,000 contacts: Omnisend Standard $413/mo vs Klaviyo $720/mo — saves over $3,600/year

G2: 4.6/5 from 1,163 reviews. Capterra: 4.7/5 from 834 reviews with Customer Service rated 4.7/5. These are the highest review platform ratings of any tool we cover

Deliverability tested at 75.1% overall in independent testing (EmailToolTester, Jan 2024) — bottom third of tested platforms. Microsoft/Outlook inbox placement at 38.7% is poor and concerning for stores with Outlook-heavy customer bases

Historical deliverability is inconsistent — bouncing between 67.6% and 87.9% across test rounds. This unreliability is arguably worse than a consistently low score

'Billable contacts' includes non-subscribers: abandoned cart contacts, customers who purchased without subscribing, and imported contacts. This catches users off guard and erodes the pricing advantage over Klaviyo

Full Omnisend review →

The Bottom Line

Choose GetResponse if: Course creators and small businesses who want email + webinars + funnels in one platform. It wins 2 of 6 categories in our scoring.

Choose Omnisend if: Small-to-mid Shopify stores that want email + SMS + push in one platform without Klaviyo's price tag or learning curve. It offers better value for its specific use case.

Price comparison: Omnisend starts at $16/mo (free plan available) vs GetResponse at $19/mo (free plan available).

Who Should Pick Which?

Pick GetResponse if…

You need a tool best for course creators and small businesses who want email + webinars + funnels in one platform
Genuinely all-in-one: email, webinars, course hosting, conversion funnels, and landing pages in a single platform — no competitor matches this combination in the price range
Ranked #1 in the largest independent deliverability test (EmailDeliverabilityReport: 81.10% inbox rate, 91/100 score from 64,855 emails tested)

Try GetResponse

Pick Omnisend if…

You need a tool best for small-to-mid shopify stores that want email + sms + push in one platform without klaviyo's price tag or learning curve
Only platform with true omnichannel automation — email, SMS, and web push notifications combined in a single workflow builder. Competitors treat SMS as a separate module; Omnisend integrates it natively
30-40% cheaper than Klaviyo at every subscriber tier. At 50,000 contacts: Omnisend Standard $413/mo vs Klaviyo $720/mo — saves over $3,600/year

Try Omnisend

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Frequently Asked Questions

Is GetResponse or Omnisend better?

GetResponse scores higher overall (7.2/10 vs 7.1/10). GetResponse is best for course creators and small businesses who want email + webinars + funnels in one platform. Omnisend is better if you need small-to-mid shopify stores that want email + sms + push in one platform without klaviyo's price tag or learning curve.

Which is cheaper, GetResponse or Omnisend?

Omnisend is cheaper, starting at $16/mo with a free plan. GetResponse starts at $19/mo (also has a free plan).

What is GetResponse best for?

GetResponse is best for course creators and small businesses who want email + webinars + funnels in one platform. It scores highest in automation, deliverability, analytics.

How we compared these tools

We research every tool using real user reviews from Reddit, G2, Capterra, and Trustpilot — then verify current pricing and cross-reference independent deliverability data. No paid placements, no sponsored rankings.

Read our full methodologyLast updated: March 2026

Transparency note: We earn affiliate commissions from some tools on this page. This never influences our scores. Our methodology